11 interactive content marketing and engaging game ideas for brands on Facebook using Newsfeed SmartApp posts.

11 interactive content marketing and engaging game ideas for brands on Facebook using Newsfeed SmartApp posts.

With Newsfeed SmartApps brands can make highly interactive and rich media posts playable directly in the Facebook newsfeed! Over 200 brands globally have used this patent pending technology to boost engagement and interaction with their Facebook audience. Here are some of the most commonly used newsfeed app types which have always produced incredible results.

  1. Flip and Match – Brands in the automotive, telecom, food and many other sectors have used Flip and Match type of Newsfeed app with amazing success. We share below a few examples.
  2. – Moto Flip & Match –

    – Peugot –

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22feet partners with Newsfeed SmartApps to launch interactive Facebook experience for Nike.

Nike Social Media Campaign on Facebook using Interactive Content Newsfeed SmartApps

Nike newsfeed smartapps

22feet Tribal Worldwide has partnered with alivenow’s Newsfeed SmartApps patent pending technology to launch an amazing interactive experience in the Facebook newsfeed for Nike Running. As a part of the digital activation for NIKEiD, 22feet and Newsfeed SmartApps conceptualized and unveiled the interactive Facebook post where users could customize and create their own pair of Nike’s

Nike Running users could customize their upper from 5 available options, then customize the swoosh and a text that appears on the shoe and instantly see the custom Nike they’ve created. With newsfeed smartapp technology, Nike could bring the complete experience of customizing the NIKEiD and picking a goal right to the facebook newsfeed.

Adhvith Dhuddu, CEO of Newsfeed SmartApps shared, “Working with 22feet is always a wonderful experience. We’ve collaborated with them previously for Newsfeed SmartApps when they used our technology for Titan, eBay India and Van Heusen. In fact, 22feet is the first agency in India to work with us for this technology and it was for Titan JUXT. The Nike campaign is special to us because of the brand and what they wanted to achieve with Newsfeed Apps. We pushed the boundaries to build this interactive experience so users could customize and create their favorite NIKEiD’s on their favorite social media platform, Facebook!”

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ogilvy huawei newsfeed smartapps

Ogilvy Dubai launches innovative Newsfeed SmartApp for Huawei Arabia.

Huawei Arabia newsfeed smartapps

Huawei Arabia has launched an innovative interactive Facebook post to engage with their audience for the launch of the NOVA Plus smartphone. Memac Ogilvy, who spearheads digital strategy for Huawei partnered with Newsfeed SmartApps patent pending technology to launch this creative engagement.

The interactive Facebook post is a full-fledged game where users must “collect” 4k video, 2-day battery and 16-megapixel camera’s in the game to transform the smartphone into a Huawei NOVA Plus for a chance to win the phone itself. Team Ogilvy’s out of the box thinking helped Huawei launch this unique activation where users play a game in the Facebook newsfeed while learning
about the phone’s key features.

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